Maison Martin Margiela for H&M

Merci! Parisian Maison Martin Margiela is launching miraculously, mirthfully and multitudinously for Swedish fast fashion brand H&M, and bouncing to selected H&M stores worldwide on November 15, 2012. Multiplex misalliances?Nay, more like maximum minimalism.

‘The democracy of our fashion has always been the centre of our creativity, and the collaboration with H&M allows us to push this instinct further,’ says MMM. The collection wraps re-workings of 3M’s signified voluminous shapes and oversized tailoring, asymmetrical draped dresses, enlarged metallic-tone clutch and pseudo-gloves purse. Its avant garde style still remains very chemical- lab vision, when the snow-white cover-all shows more a campsite sleeping bag than a femme winter coat.

While 3M hoorays for the anti-tyrannical, the price tags print just a little bit opposite. The range will be from 7.99 to 199.99 USD, it shall depend on how buyers, goers and shoppers truly experimental are. 

Works Cited & Photography:

http://www.interviewmagazine.com/fashion/maximum-minimalism-interview-selects-from-hm-x-maison-martin-margiela#_